We are all Global Spain!
Planning, promoting and coordinating
Monitoring and analysis

We study and analyse the perceptions of Spain around the world and how they have evolved over the years.

Coordination and Planning
We coordinate and guide the efforts of public and private agencies whose work is relevant to Spain’s image abroad.
We promote Spain’s positive aspects with true and accurate information through both national and international channels.
Institutional Relations
We develop active policies to promote and strengthen the image of our country, both in Spain and abroad.

We implement studied, analysed and selected initiatives and we follow them up subsequently.